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| Why Advertise in DKR? | |||||||||||||||||||||||||||||||||||||||||||||
| Why use Durango's Kwik Read® for Your Ads? DKR is physically a relatively small newsletter but its ad punch is potent. Its readers are relaxed. They are in a waiting room or a restaurant. They’re unhurried. They’re not fighting other drivers on a freeway, they’re not reading a newspaper loaded with grim statistics of death and mayhem, and they’re not half-listening to a noisy radio station over-crowded with competing ads. In short, they are ideal prospects for your exclusive hard-hitting ad in Durango's Kwik Read®. Ads from direct competitors are not accepted, so unlike most media that are only too happy to grab any advertiser available, you know you will have exclusive representation in your business field. No wonder many Durango's Kwik Read® advertisers sign up for annual contracts, and renew frequently.  Why is Durango’s Kwik Read® eagerly read? Anytime people have to wait around—in a hospital waiting room, a car service agency, a café, a dentist’s waiting room, a doctor’s office, a vet’s surgery, a hair salon—they want something interesting and easy to read. They don’t want depressing terrorist information, gloomy stock market news, or amateurishly printed materials. They look forward to “All the news you want to read”™ in a professional and attractive newsletter, and that’s exactly what Durango's Kwik Read® supplies, fresh each week. Everything created is due to Durango Publishing’s 19 years of professional publishing experience. Ads in Durango’s Kwik Read® are more effective and less expensive than other media, so they are ideal for all businesses that must keep a close eye on costs. You can advertise in Durango’s Kwik Read® far more effectively than in unread, unwanted, poorly prepared throw-away papers. And unless another company in your business field is already advertising in the edition, it is open to you. Remember all ads in Durango’s Kwik Read® are exclusives, meaning we only allow one type of business in each edition, allowing our advertisers to spotlight their ads without any direct competitors. That gives you a unique marketing advantage! How long should I schedule my ads in Durango's Kwik Read®? From years of marketing and publishing experience we know that your ads will grow in value the longer your prospects and customers see them. Our stats clearly show that a one-week ad is almost totally ignored. But when it’s run for 13 weeks or more, prospects see it, remember it, and act on it. It’s false economy to try to get results from a short-lived ad. In Durango's Kwik Read® your minimum 13 week ad will get results! And don’t worry if you don’t have a ready-made ad. We can create your attractive selling ad for just a small one-time fee. Back to Top Application Form | ||||||||||||||||||||||||||||||||||||||||||||
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